Contact

Email: weinmann@wiso.uni-koeln.de
Phone: +49 221 470 89981
Office: 6.12, building 411 (Pohligstraße 1)

Profile

Markus Weinmann is a Professor of Business Analytics and the Director of the Institute for Business AI at the University of Cologne. His research is at the intersection of business and technology, with a particular focus on how organizations use data and algorithms to make better decisions and create business value. He works on topics such as digital platforms, algorithmic decision-making, and behavioral analytics. His research has been published in leading academic journals, including Information Systems Research, Management Science, Marketing Science, and MIS Quarterly. He serves as an Associate Editor at MIS Quarterly.

He is the Academic Director of the Master’s program in Business Analytics and Econometrics at the University of Cologne. He teaches courses on machine learning and statistics in business settings. In addition to his university teaching, he regularly leads executive education sessions on AI for Managers, helping decision-makers understand and apply AI in practice.

Markus has received several awards and honors, including a Marie Skłodowska-Curie Fellowship, the European Research Paper of the Year Award in Information Systems, and an invitation to the Lindau Nobel Laureate Meeting as a Young Economist.

He has worked at the Rotterdam School of Management (RSM) and held academic positions across institutions in Asia and Europe. He has lived and worked in Australia, Germany, Hong Kong, Liechtenstein, and the Netherlands. In addition to his academic roles, he regularly consults for companies on data-driven decision-making and the application of AI in business.

Publications

For publications, please visit his Google Scholar